Our product story’s easy to tell. That’s because we do little or nothing to our natural meats, organs and shellfish. We just gently air-dry these healthy pet foods together with other carefully selected, natural health-supporting ingredients and chosen vitamin and minerals. Then we turn this fully-balanced, natural food into convenient bites. All in our own New Zealand factory. Under our own rigorous production management. If it’s canned product, the food has safe, sealed-in, natural moisture.

Venison & Fish:
Ingredients: Venison - Meat (min 18.7%); Liver, Tripe, Heart and Kidney (min 26%); Fish (min 13.3%), Green-lipped Mussel (min 4%); Carrageenan; Guar Gum; Flaxseed Oil; Sodium Tripolyphosphate; Minerals; Vitamins. Calories 334 KJ/100g.
Guaranteed Analysis: Crude Protein (min) 8.5%, Crude Fat (min) 4.5%, Crude Fiber (max) 1.0%, Moisture (max) 84%, Ash (max) 2.5%, Calcium 0.27%, Phosphorus 0.27%, Vitamin A (min) 2000 IU/kg, Vitamin D3 (min) 150 IU/kg, Vitamin E (min) 15 mg/kg, Copper (min) 2.5 mg/kg

Lamb:
Ingredients: Lamb - Meat, Liver, Tripe, Heart and Kidney, Green-lipped Mussel (min 66%); Carrageenan; Guar Gum; Sodium Tripolyphosphate; Minerals; Vitamins.
Guaranteed Analysis: Crude Protein (min) 8.5%, Crude Fat (min) 7.0%, Crude Fiber (max) 2.0%, Moisture (max) 78%, Ash (max) 2.5%, Calcium 0.32%, Phosphorus 0.25%

Tripe, Lamb & Venison:
Ingredients: Lamb Tripe, Lamb Meat, Venison Meat, Venison Tripe, Green-lipped Mussel - Meat (min 66%); ; Guar Gum; Sodium Tripolyphosphate; Minerals; Vitamins.
Guaranteed Analysis: Crude Protein (min) 8.0%, Crude Fat (min) 6.0%, Crude Fiber (max) 2.0%, Moisture (max) 78%, Ash (max) 2.5%, Calcium 0.24%, Phosphorus 0.19%, Vitamin A (min) 6003.39 IU/kg, Vitamin D3 (min) 424.19 IU/kg, Vitamin E (min) 44.94 mg/kg, Copper (min) 2.38 mg/kg

Venison:
Ingredients: Venison - Meat (min 45%); Liver, Tripe, Heart and Kidney (min 30%); Green-lipped Mussel (min 3%); Guar Gum; Sodium Tripolyphosphate; Minerals; Vitamins; Carrageenan. Calories 481 KJ/100g.
Guaranteed Analysis: Crude Protein (min) 9.0%, Crude Fat (min) 6.0%, Crude Fiber (max) 2.0%, Moisture (max) 78%, Ash (max) 2.5%, Calcium 0.29%, Phosphorus 0.26%, Vitamin A (min) 2000 IU/kg, Vitamin D3 (min) 150 IU/kg, Vitamin E (min) 15 mg/kg, Copper (min) 2.5 mg/kg